DIGITAL DESIGN: BEFORE | AFTER
Led the art direction and design for a variety of businesses throughout Detroit. In the examples below I was responsible for all of the digital branding including, social, web, and editorial. I was the lead photographer until taking over as creative director where I would help guide future content creators in photoshoots and branding.
UX DESIGN | RESPONSIVE WEB DESIGN | CREATIVE DIRECTION
Designed a responsive website for Flowers of Vietnam in Detroit, I focused on user-centered design principles to create responsive and intuitive designs in Figma. After obtaining data through analytics, I leveraged it to create iterative improvements to increase user satisfaction.
PHOTOGRAPHY | CONTENT CREATION
Captured on a Canon T6i with L-Series lenses. I used Lightroom and Photoshop to edit photos. Mentionable Press includes The New York Times, The Wall Street Journal, Bon Appétit Magazine, Fodors Travel
