E-COMMERCE UX/UI DESIGN

OVERVIEW:

Flowers by Gabrielle is a staple in the Detroit area for buying flowers. Until recently they were a single brick-and-mortar location, but after finding a perfect second location, they decided to expand. I was approached to help with their rebranding and to build a responsive E-Commerce website. Features include an online gift store, same-day delivery and advanced ordering for floral arrangement, and a contact form.

UX/UI Design | UX Research | Product Photography

XD, Miro, Lightroom, Optimal Workshop

CHALLENGE: CREATE A RESPONSIVE E-COMMERCE WEBSITE TO BUY FLOWERS AND GIFTS.

Competitive Analysis, Persona, experience map, card sorting, define problem, wireframes, prototype, test, fix prototype, high fidelity - done…. deliverable